Personal
introduction:
In
business, ‘TIME’ is your greatest investment!
‘Trust
In
Me -Time is also your
best friend’
My name is Kevin Crane, I am
forty nine years old and I have joint residency in the
UK and the Canary Islands. Whilst studying for an OND
in business studies in the late seventies, I joined
GKN, Guest Keen & Nettlefold in 1977 in Manchester
before moving to Birmingham in 1982 to work for IMI,
Imperial Metal Industries. In 1984, I moved to
Portsmouth to manage IMI Righton, a stockholder and
supplier of non ferrous metals, plastics and stainless
steel fasteners to industry.
I started my first business in March 1986, Priority
Stainless Ltd and before doing so and having considered all
options open to me, the one recurring question was, did I
want to stay in the comfort of a secure corporate
environment, earning reasonably good money for my age with
a new company car and all the usual perks of working for a
major corporation?
The answer was yes and no, yes to the security of being
cocooned in a professional environment and no to the
bureaucracy of restrictive practices within such a working
environment. What had taken ten years to attain, could be
lost in a ten minute decision to leave.
Every deed has a motive and in August 1984, I had just lost
my mother to cancer when she was only forty eight years
young. At that very sad time in my life, I needed to focus,
having just lost my best friend and I was twenty five with
a very creative imagination and a maverick mind towards
business development. For once the book would stop with me
in terms of debits and credits of all business decisions
that I would make. Sales & Marketing were my strong
points; my expertise in other areas of business was to be
put to the test or the sword.
RISK
‘To discover new oceans,
you have to lose sight of the shore’
I knew that once I walked through ‘my
own business door’ that said
‘RISK’, having closed the door behind me,
the sign would read, ‘No Going Back’.
I had read the start up books, done
my research, spoken to banks and was ready to start the
game and what a game it has turned out to be. There are 64
squares on a chess board and I could fill every one of them
with a business subject. Each subject would have its good,
bad and ugly side and would incorporate the opening, middle
game and end game of business life as seen through my own
eyes and hopefully for the benefit of others starting out
or just wondering what is around the next corner of their
existing business.
‘ASK’
‘Attitude, Knowledge
and Skill’
In a business environment, you need to possess
the right attitude, knowledge and skill to succeed.
Attitude, includes being positive,
confident, enthusiastic, persistent, punctual, humorous,
presentable and professional. Knowledge,
applies to all areas of business that one is engaged in and
in particular, your product knowledge, competitor activity
and general business awareness including for example your
statutory duties, as in my case, executing the role of
company director.
I you don’t ask, you don’t get and as
business is a journey and not a destination, one is
learning all the time and acquiring knowledge to apply to
your business. Possessing the right attitude and having
acquired the knowledge, we should hopefully possess the
skill to achieve our goals and desired
business results to overcome market forces that we have no
control over.
‘I BELIEVE’
‘Good Judgement is
based on experience and experience is based on bad
judgement’
It sounds familiar and the insurance industry
make a considerable living from our own experience or the
risk of a bad experience.
This leads me on to the subject of Director
Disqualification, a subject which is in the
‘Public Interest’ for the protection of
the public at large and my own six year experience of this
so-called ‘Rogues Gallery’ a
product of the Government Agency, the Insolvency Service. I
therefore dedicate ten years of my life to the DTI, August
1997 to October 2007.